Company Forecasts 1,000 Guided Implant Cases Per Month By 2018
Lake Forest, California- January 17, 2017- Cambia Dental Lab announced today that it will be the exclusive dental lab offering support services to the MyPractice9 community members for the next two years.
“We view the precipitous decline in patient referrals from private practice dentists to professional dental specialists such as Oral Surgeons and Periodontists as an opportunity to demonstrate our ongoing commitment to serving and supporting these dental professionals,” said Michael Hill, President of Cambia Dental Lab.
“The genie is out of the bottle,” he continued. “More and more dental specialists are offering some level of traveling specialty treatment service in order to shore up reduced patient referrals from their dentist clients. These dental professionals have a unique set of support needs that not every lab is equipped or capable of delivering. However, we do have that expertise and for the next 24 months we will be demonstrating that capability to hundreds of traveling dental specialists nationwide. We expect the MyPractice9 initiative to fuel our aggressive sales efforts which should result in more than 1,000 guided implant surgeries per month by the 2nd quarter of 2018,” said Hill.
For example, the wildly successful Invisilign product has had a significant impact on the orthodontic dental specialty. The product, technology and training is packaged and marketed directly to general dentists thereby reducing the number of patient referrals to orthodontists. In addition, roughly 15%-20% of general dentists are now placing their own implants instead of referring those cases to local oral surgeons or periodontists (Dental Economics).
The trend of the general dentist delivering their own specialty dental treatments is likely to continue into the foreseeable future as they respond to cuts in insurance reimbursements and increased competition from large dental service organizations. Helping to accelerate this market transformation are product, material and technology innovations which make it easier for dentists to add new treatment services to their practice without having to make massive investments in equipment and training.
“We want every treatment request posted by our dentist members to result in a predictable treatment outcome. For that to happen, you have to have the right teams working together. Cambia Dental Lab will provide an important support function for implant- related cases, which is currently one of our most common treatment request,” said Nicole Baker, the National Marketing Director for MyPractice9.
“As we expand our services nationally we want to make sure that all of our members have an excellent experience. Our list of support partners is growing quickly and we are thrilled to have Cambia Dental Lab participate in our national launch. This is a well-run company with a tremendous commitment to customer service,” Baker noted.
Cambia Dental Lab is based in Lake Forest , California. The Company provides dental lab services including a full complement of implant and digital planning and design services to dental professionals nationwide.
MyPractice9 is a web based company which connects U.S. dentists with local traveling dental specialists for the purpose of providing in-practice specialty dental services.